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  • BDO ReThink: Navigating the New Reality
Article:

BDO ReThink: Navigating the New Reality

08 September 2020

“Rethink” is BDO’s framework encouraging an objective ‘rethink’ around original business models and commercial assumptions, a framework that can be used to manage business priorities, address issues and leverage thinking:

  1. How to React to the crisis; ensuring that measures are taken to secure business survival in the short term
  2. How to build Resilience throughout the prevailing business environment; safeguarding vital elements of a company where necessary
  3. How to look forward to Realise the future benefits of sensible business decisions taken calmly and pragmatically.

There are no simple answers – and so these three stages can be considered separately to help you deal with the ‘here and now’, or as part of a roadmap to help manage the COVID-19 impact over the medium to long-term.

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