The Business of Corporate Social Responsibility
29 May 2019
Corporate Social Responsibility has become more than just ‘a nice to do’ for businesses, with many recognising it has the potential to go beyond providing some positive public profiling for their company.
It is no longer enough for companies to focus solely on profit margins and revenue streams, to be sustainable there is a need to integrate and give back to the communities they are operating in. Integrating into a community and contributing to good causes can provide a more positive and engaging workplace for employees. Instilling a strong corporate social responsibility culture throughout an organisation will help in creating a more productive, thriving atmosphere. The same activity can also lead to other business enefits, including the development of new partnerships, attracting or retaining investors as well as employees.
Read more from our feature in the latest edition of Business Eye.